The advertising scam

March 9, 2007 at 3:25 am (Media)

Now that we are on the note over advertising, how many of you are sick of the do-whatever-it-takes-to-sell approach from our beloved products? These new attempts at garnering more consumers range from humor, shock value, controversy and subliminal inundation to downright mind control. They tell us it’s manlier to drive a certain truck – regardless of the gas it guzzles. They strive to convince us that social appearance is crucial to success in life. They long to ingrain in our psyches that being thin is the key to happiness.

In essence, they are trying to tell us what to think. The sad thing is, for the most part, it is working! To vendors, large companies, and subsidiaries, all that matters is making money. They don’t give a damn about the health of your pores. They could give a rat’s ass about your skin care. They certainly don’t care if you have a body that would make Arnold (in his younger days) green with envy. The bottom line is the dollar. Most of us know this of course, but we prefer to live in the comforts of our consumer society. That’s why we constantly buy things we don’t need, contributing to the ongoing melee of cutthroat free-market competition. Hey, that’s what makes our economy tick, right? Perhaps so, but it wouldn’t hurt us to step back and ponder just how controlled we are by these pressures that would brainwash at any cost.

Consider how many commercials there are for “Bayer”. “Bayer saved my life,” “Bayer did this…” Bayer is just ASPIRIN! Buy the Kroger brand. What about Aleve? Oh, “Aleve cures all my pains, it’s my end all, cure all pain reliever.” It’s Naproxen Sodium! You can buy the Kroger brand for half the price. It’s the same exact thing. How do so many Americans buy into this bullshit? That’s due to the skill of the teams of marketing experts that target the uneducated consumer. Just stop and think of the amount of things you’ve been duped into purchasing. If you gave it honest consideration, you might be staggered by how often you’ve been screwed up the wazoo by countless marketing schemes aimed at getting more money out of your pocketbook.

I’m not saying don’t buy anything, but for those of you who subscribe to all of this rampant advertising, take a step back and evaluate things for yourself. Don’t give the big businesses another unwarranted cent of your hard earned money. Think for yourself – buy for yourself. Don’t be led by greedy, money-hungry salesmen! Ignore the incessant commercials that proliferate your television viewing. Good luck, and till next time, keep a level head. 

Post a Comment